Private wealth management has become one of the country’s fastest-scaling financial services categories, with the number of dollar-millionaire households reaching 8,71,700, up 90 percent in just four years, and industry assets under management projected to grow from USD 1.1 trillion in FY24 to USD 2.3 trillion by FY29 according to Economic Times reporting on the sector’s trajectory. The landscape has clearly bifurcated into bank-backed private wealth arms offering integrated banking, credit, and structured products under a single institutional roof, and independent, often SEBI-registered advisory platforms built around open-architecture product access and fiduciary alignment with client interests rather than product distribution incentives. SEBI’s continued regulatory tightening around advisory disclosure, alongside genuinely growing investor sophistication, is slowly shifting negotiating power back toward clients, with succession and estate planning now considered critical by two out of three ultra-HNIs surveyed by Kotak Private. Let us have a look at the top 10 wealth management companies serving India’s affluent investors in 2026.
1. Kotak Private Wealth
Kotak Private, the wealth management arm of Kotak Mahindra Bank, is one of India’s largest private wealth platforms, managing Rs 10,80,000 crore in assets under management as of March 2026 and claiming to serve 60 percent of India’s top families, with service depth spanning family office structuring, private equity access, succession planning, and dedicated reserve programme management. The firm’s proprietary Wealth Monitor App, rated 4.7 stars on iOS and 4.2 stars on Android, consolidates holdings across mutual funds, equities, bonds, PMS, AIFs, and insurance with real-time CAGR tracking and family-level portfolio aggregation.
Kotak Private Wealth serves ultra-affluent Indian families with a genuinely comprehensive, bank-backed platform spanning investment products, credit solutions, and estate planning under one institutional roof, and its unmatched combination of AUM scale and claimed reach into 60 percent of India’s top families confirms its position as the single largest and most institutionally trusted private wealth platform in the country.
2. 360 ONE Wealth (formerly IIFL Wealth)
360 ONE Wealth is one of India’s largest independent wealth managers by assets under management, with a strong focus on ultra-HNI and family office clients through a sophisticated platform spanning AIFs, PMS, structured credit, and philanthropy advisory. The firm’s 2023 rebrand from IIFL Wealth signalled its ambition to be a full-spectrum wealth solutions provider, and its status as a publicly listed company adds a layer of regulatory transparency and accountability that private, closely held competitors rarely match.
360 ONE Wealth serves sophisticated large-portfolio investors, entrepreneurs, and family offices seeking advisory-led, open-architecture wealth structuring rather than a bank-linked product-distribution relationship, and its public listing combined with genuine multi-asset sophistication confirms its position as one of the most respected independent wealth platforms for India’s most complex private wealth needs.
3. Motilal Oswal Private Wealth
Motilal Oswal Private Wealth reported assets under management of over Rs 1,95,541 crore as of December 2025, serving more than 8,200 HNI and UHNI clients through a platform built on the group’s decades-long equity research heritage and proprietary investment framework, particularly its flagship PMS and AIF offerings suited for growth-oriented investors. The firm’s strength lies specifically in translating deep market research expertise into personalised portfolio construction rather than purely distribution-driven wealth advisory.
Motilal Oswal Private Wealth serves long-term equity-focused HNI investors seeking an advisor with genuine research depth behind portfolio recommendations, and its consistent emphasis on research-driven equity compounding over generic product distribution makes it a particularly strong choice for investors who specifically want investment conviction backing their wealth management relationship.
4. HDFC Private Banking
HDFC Bank’s private banking vertical combines the reliability of India’s largest private sector lender by assets with dedicated wealth advisory, giving HNI clients access to curated mutual funds, PMS, AIFs, insurance, and credit solutions under a single institutional relationship. The bank’s deep research capabilities and extensive nationwide distribution network give clients broad access to both banking convenience and investment products, appealing particularly to investors who prefer consolidating their finances with one deeply trusted institution.
HDFC Private Banking serves affluent Indian investors seeking integrated banking, credit, and investment services from the country’s largest private sector bank, and its combination of institutional scale, research depth, and nationwide distribution confirms its position as one of the most trusted and broadly accessible bank-backed wealth management platforms in the country.
5. Axis Burgundy Private
Axis Bank’s premium wealth arm, Burgundy Private, offers personalised wealth management alongside its broader Burgundy lifestyle banking tier, with services spanning discretionary and non-discretionary PMS, AIFs, bonds, and global investment access, all integrated with Axis Bank’s wider banking infrastructure. The platform combines sophisticated wealth structuring with exclusive lifestyle privileges and premium banking services designed to appeal to India’s HNI and UHNI client segment.
Axis Burgundy Private serves HNI and UHNI clients seeking a combination of sophisticated wealth structuring and premium lifestyle banking privileges within a single integrated relationship, and its blend of investment access and banking convenience makes it a compelling option for affluent clients who value a premium, all-in-one private banking experience.
6. ICICI Bank Private Banking
ICICI Bank Private Banking is a strong option for clients seeking wealth management within a large, established banking ecosystem, leveraging the bank’s extensive branch network, research capabilities, and product shelf to serve affluent Indian investors. The platform’s structure reflects the broader pattern among India’s largest private banks of using their scale and institutional credibility as the primary differentiator against smaller, more boutique wealth advisory competitors.
ICICI Bank Private Banking serves affluent investors seeking a large, established banking ecosystem for their wealth management needs, and its institutional scale and integrated banking infrastructure make it a reliable and broadly accessible choice for clients who prioritise institutional continuity and product breadth over boutique-style personalisation.
7. Nuvama Wealth Management
Nuvama, having demerged from Edelweiss, has become a standalone wealth management powerhouse with strong research capabilities, a wide product shelf spanning PMS, AIFs, and structured products, and an experienced advisory team built on its Edelweiss legacy. As a large domestic wealth platform operating outside the classic bank-led format, Nuvama offers clients an alternative to both bank-backed private banking and boutique independent advisory relationships.
Nuvama Wealth Management serves affluent clients seeking a large, research-driven domestic wealth platform independent of traditional bank ownership structures, and its post-demerger standalone strength combined with broad product access makes it a compelling alternative for clients wanting institutional scale without the constraints of a bank-linked distribution model.
8. ASK Wealth Advisors
ASK is one of India’s most respected names in equity portfolio management, having built its reputation over three decades on a disciplined, high-conviction approach to Indian equities, with its wealth management practice closely tied to its flagship PMS and AIF strategies. The firm’s entry minimums are relatively high, and its approach suits investors specifically seeking a long investment horizon aligned with the firm’s quality-focused, growth-oriented equity philosophy.
ASK Wealth Advisors serves experienced equity investors with long time horizons and larger portfolio sizes seeking a disciplined, quality-focused approach to wealth building, and its three-decade track record of consistent, high-conviction equity investing makes it one of the most trusted names specifically for investors prioritising equity market depth over broad multi-asset diversification.
9. Anand Rathi Private Wealth
Anand Rathi Private Wealth is one of the most widely distributed wealth management firms in India, with a particularly strong presence in Tier 2 and Tier 3 cities that gives it a distinctive geographic reach beyond the metro-centric focus of most competitors. The firm offers personalised service across equity, debt, insurance, and real estate, making sophisticated wealth management accessible to a broader client base than firms concentrated purely in India’s largest cities.
Anand Rathi Private Wealth serves HNI clients across India’s smaller cities and towns seeking relationship-driven, multi-asset wealth management typically concentrated only in metro markets, and its unusually wide geographic distribution makes it the clearest choice for affluent investors outside India’s largest urban centres who still want sophisticated, personalised wealth advisory.
10. Julius Baer India
Julius Baer India brings a genuinely international private-banking identity into the Indian wealth space, standing out specifically for its global private-banking strength and cross-border investment capability among the firms serving India’s most globally oriented affluent clients. The firm’s Swiss private banking heritage gives it a distinctive positioning for clients specifically seeking international diversification and global wealth structuring expertise alongside domestic Indian investment access.
Julius Baer India serves globally minded HNI and UHNI clients seeking genuine international private banking depth and cross-border wealth structuring expertise, and its Swiss private banking heritage combined with a dedicated India presence makes it the clearest choice for affluent Indian investors specifically prioritising global diversification and international private banking sophistication.
Frequently Asked Questions (FAQs)
Q: Which is the largest wealth management company in India by assets under management?
A: Kotak Private is one of India’s largest private wealth platforms, managing Rs 10,80,000 crore in AUM as of March 2026 and claiming to serve 60 percent of India’s top families, while 360 ONE Wealth is widely regarded as the largest independent, non-bank-affiliated wealth manager by AUM in the country.
Q: What is the difference between a bank-backed wealth arm and an independent wealth manager?
A: Bank-backed wealth arms such as Kotak Private, HDFC Private Banking, and Axis Burgundy Private offer integrated banking, credit, and investment services under one institutional roof with scale and product breadth, while independent wealth managers such as 360 ONE and Nuvama, along with SEBI-registered Registered Investment Advisors, typically offer more open-architecture product access and fiduciary, fee-aligned advice without being tied to a single banking parent’s product distribution incentives.
Q: How fast is India’s wealth management industry growing?
A: India’s wealth management industry assets under management are projected to grow from USD 1.1 trillion in FY24 to USD 2.3 trillion by FY29, driven substantially by the rapid growth of dollar-millionaire households, which reached 8,71,700 as of recent counts, up 90 percent over just four years.
Q: What minimum investment is typically required to access private wealth management services?
A: Minimum investable thresholds vary by provider, with bank-backed platforms like Kotak Private Wealth typically requiring Rs 1 to 2 crore in investable assets, while some independent Registered Investment Advisor platforms have no steep minimum corpus requirement, making them accessible to salaried professionals at earlier stages of wealth accumulation rather than only ultra-HNIs.
Q: Why is succession and estate planning becoming more important in Indian wealth management?
A: Two out of three ultra-HNIs surveyed by Kotak Private said estate and succession planning is critical to their financial plan, reflecting India’s growing first-generation-to-second-generation wealth transfer wave, prompting leading wealth managers to build dedicated family office structuring, trust formation, and multi-generational succession planning capabilities as core rather than supplementary offerings.
